A year of virtual operations and isolation has required senior living communities to get creative with ways to engage their residents.
If you are a member of the sales and marketing team at your [independent living or life plan] retirement community, did you know that you are in the retirement planning business? You may not think so because, for most people, the phrase “retirement planning” translates to “financial planning." But I would encourage you to broaden your scope of what retirement planning includes.
Even though your residents are retired, there are still ways that you can help them strengthen their financial wellness and make good choices with their money. Here are some tips for how to incorporate financial wellness into your community’s wellness programming.